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Facebook Rolls Out Instagram Lite




Facebook, owners of Instagram, the photo and vid­eo-sharing social networking service have announced the launch of Instagram Lite for Sub-Sa­haran Africa, to create a higher quality Instagram experience for users.

The new, lightweight version of the Instagram app for Android that uses less data and works well across all network con­ditions was made live on Friday, March 19.

The new version of In­stagram Lite for Android is less than two megabytes (2MB) in size, making it fast to install and quick to load.

Among other things like improved speed, per­formance, and responsive­ness, Instagram Lite works just like the original Insta­gram app for Android, but it allows the Instagram ex­perience to remain fast and reliable for more people, no matter what device, plat­form or network they use.

Commenting on the ra­tionale for introducing the app to Sub-Saharan Afri­ca, Engineering Manager for Instagram Lite, Peter Shin said, “Connectivity in the region can be unsta­ble, slow and expensive, making it challenging for people to have a high-qual­ity Instagram experience. Many people were already familiar with the concept of a Lite app after the suc­cessful roll-out of Face­book Lite some years ago. We started testing the new version of Instagram Lite when people across the continent started asking for a Lite app for Android. The feedback was very pos­itive, and we are excited to launch it across the conti­nent today.

“Our team aims to leave no one behind, so today we are very excited to bring Instagram Lite to people in over 170 countries, in­cluding the entire Sub-Sa­haran Africa region,” he added.

Instagram Lite, while similar to the core Ins­tagram app experience, supports features like Reels creation, Shopping, and IGTV. In many ways, Instagram Lite is likely to gain appeal to users in lo­cations with limited band­width or high data costs, especially in the develop­ing world.

Currently live in over 170 countries, it is a part of Facebook’s reiteration that the company remains committed to building and improving the app to help everyone in the world connect to the people and things they love.


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