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AMVCA 12: BBNaija’s Queen Explains Viral 500-Loaf Bread Dress Choice

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WhatsApp Image 2026 05 23 at 5.33.03 PM

Former Big Brother Naija housemate Queen Mercy Atang has opened up about the challenges she faced while wearing her now-viral bread-inspired outfit to the 12th edition of the Africa Magic Viewers’ Choice Awards (AMVCA).

According to reports, the reality television personality appeared at the prestigious event in a custom-made gown designed with 500 loaves of bread, a fashion statement that quickly sparked widespread reactions across social media and entertainment circles.

Speaking during an interview with the BBC, Queen Mercy clarified that the outfit was designed by renowned celebrity stylist and fashion entrepreneur Toyin Lawani of Tiannah Empire, noting that she only wore the creation and was not involved in producing it.

She disclosed that the dress took several weeks to complete and described it as one of the most difficult outfits she has ever worn due to its extreme weight. The former BBNaija star revealed that the heavy costume left her with visible injuries on her back and nearly caused severe discomfort around her waist.

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Queen Mercy recounted becoming emotional moments after putting on the dress, explaining that she had to briefly remove it to regain her breath before eventually returning to wear it again for the event.

The reality star further explained that the bread-themed outfit was part of a subtle promotional idea for her business, an initiative reportedly suggested by her stylist. She added that she initially had no intention of attending this year’s AMVCA because she was focused on achieving specific business goals. However, her designer later convinced her to make an appearance and insisted that a simple outfit would not be suitable for the occasion.

Despite arriving after the red carpet session had ended, Queen Mercy said she still chose to attend physically because she did not want people to assume the photos of the outfit were artificially generated.

She also admitted that she never anticipated the massive attention the outfit would attract online, saying she only expected mixed reactions from fans and critics. According to her, she was surprised to see major media platforms and blogs picking up the story and amplifying the conversation around the unconventional fashion statement.

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