Marketing Without Advert: How Olofofo’s Mockery Of Tinubu/Shettima Turns To Selling Point 

Marketing Without Advert: How Olofofo’s Mockery Of Tinubu/Shettima Turns To Selling Point

The observers are screaming aloud that Shettima and Tinubu appear to be the proverbial guy who, no matter what you use to mock him, ends up being a selling point, more similar to the Biblical “touch not my anointed.”

See what a guy said on Nairaland as regards Tinubu and Shettima that has gotten everyone talking.

“There is something about this guy, what you used to mock him will become his selling point.

Just like “Emilokan” , “Olule”, “ele’i”, “Ojuyobo”, “Ojugo”, etc.

This is marketing without paying for an advert.

Read Also #NBA: How Kashim Shettima Outsmarted Peter Obi And Atiku With His Dress Code And Eloquent Presentation Matters Arising 

It is not possible to open nairaland on a day without Tinubu on the front page, also every Page contains his name. He’s not paying for this advert and his popularity is growing.”

This brings us to the famous quote by Milan Kundera which says, “No great movement designed to change the world can bear to be laughed at or belittled. Mockery is a rust that corrodes all it touches”

Consider how Shettima turned his ambush at the NBA conference into a five-star performance that continues to spook the opposition. A typical case of who God has blessed no man can curse.

Do you know how many Emilokan remixes there are in Nigeria right now? Tinubu and Shettima are a phenomenal duo.

This is what is known as the  City Boy/ Golden Boy theory, their grace is AUTOMATIC.

Osigwe Omo-Ikirodah

Chairman CEO Bush Radio Academy.

Source iReporteronline.