“Driving Progress: LASAA Stands Firm On Fairness And Aviation Growth”

The Lagos State Signage and Advertisement Agency (LASAA) has addressed recent concerns about a supposed resurgence of heavy-handed regulation and arbitrary enforcement in Lagos’s outdoor advertising sector.

The agency reaffirmed its commitment to fairness, professionalism, and sustainable industry growth.

According to iReporter Online, Prince Fatiu Akiolu, LASAA’s Managing Director, emphasized that the agency has long prioritized dialogue and partnership with industry stakeholders.

He stated, “The era of mutual suspicion is firmly behind us,” highlighting that LASAA regularly holds stakeholder forums, maintains good relationships with operators, offers concessions like discounts on billboard charges, and consults stakeholders before making major policy changes.

According to iReporter Online, Akiolu clarified that LASAA does not compete commercially with private operators; instead, it manages a limited number of government-approved advertising structures mainly used for public awareness, government programs, and regulatory oversight.

The agency’s core mandate focuses on maintaining orderliness, ensuring public safety, and preserving environmental aesthetics across Lagos.

According to iReporter Online, regarding licensing, Akiolu explained that strict criteria are in place to ensure only qualified professionals operate in the industry.

He also addressed concerns about billboard oversupply, especially around security formations, noting that LASAA has imposed a moratorium on new permits since early 2025 to uphold industry standards.

The agency’s health and safety teams actively verify that outdoor structures meet engineering and safety standards to minimize risks.

LASAA’s approach is mainly preventive, involving monitoring, early warnings, and corrective actions, with enforcement only as a last resort.

Akiolu acknowledged ongoing violations of spacing, setback, and structural regulations, attributing these mainly to operator lapses rather than regulatory overreach. He called on industry bodies like OAAN and licensed professionals to enhance self-regulation and report infractions to help improve Lagos’s urban environment.

According to iReporter Online, LASAA has recently launched a comprehensive enforcement and cleanup operation targeting illegal advertising structures to restore order and protect public interests.

Akiolu emphasized the important role outdoor advertising plays in Lagos’s visual identity and called for responsible industry stewardship.

He reiterated LASAA’s goal of maintaining a balanced regulatory framework that supports industry sustainability and safeguards investments, ensuring transparency and enhancing the city’s aesthetics.

According to iReporter Online, Akiolu assured the public and industry operators that LASAA’s aim is not to stifle growth or punish legitimate businesses but to promote a fair, regulated, and sustainable outdoor advertising sector in Lagos.

”IREPORTER REPORTS”